ArmaActive is NGO that fosters volunteering and active participation of young people in Social, Cultural and Political life.
The goal of the brand
ArmActive applied to ACHIGO to increase the brand awareness of one of its recent projects “Volume UP” and foster volunteering through active participation.
Social Media Marketing
Online Reputation Management
The actions of ACHIGO
After analyzing the events in the scope of “Volume UP” and an overall history of the project, we came up with topics and created the content calendar for the SMM strategy. Overall, we raised the awareness of the project and encouraged the youth to volunteer actively by pointing out all the benefits that volunteering provides for both volunteers and society.
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